Knewton is an adaptive learning companythat has developed a platform to personalize educational content as well as has developed courseware for higher education concentrated in the fields of science, technology, engineering, and mathematics.
The universities pay a license in order to access to Knewton algorithms ($100/month for each student using the platform)
The universities, including professors who become more efficient.
The students are the finale users. Recently, the company has made a patnership with Pearson, thus enabling more than 5 million students to use Pearson's pedagogical content made "smart" by Knewton.
Univerties use Knewton in order to prevent students from dropping out college and therefore maintaining their scholar fees, moreover univerties save money and time by not recruting correctors thanks to Knewton. One example is the Arizona univerty which has reduced its drop out rate by 54% using Knewton.
In order to improve students perfomances, the online exercises can be reviewed by professors, and the results can be analysed so that struggling points can be fixed by regrouping students into special classes.
Knewton has tailored its learning framework to the requirements of individual students, offering personalized courses in LSAT, GMAT, and SAT. This API enables programmers to access Knewton's own data for other apps and systems, such as marking and teaching procedures that can adjust to the demands or needs of students.